Megutan’s story begins with a simple but heartfelt dream. As a child, Megumi Shimizu wished for one thing above all:
“I want to make families happy by giving them a home.”
Guided by this vision, she founded the housing business Meg House in Japan. From her desire to create homes filled with warmth and love, she brought to life Megutan — a pink rabbit character embodying hope, resilience, and the dream of building a better future.
For many families, Megutan became more than a character. She represented the return of smiles, the strength to believe in tomorrow, and a reminder that dreams could take shape in the most unexpected ways.
But the journey was far from easy. The pandemic, economic instability, and rising costs dealt a heavy blow to the business. Eventually, Meg House fell into a de facto state of suspension.
"It was as if I lost everything," Megumi recalls
Still, she refused to give up.
“To honor the people who entrusted me with their dreams, and to prove that dreams can be rebuilt again and again,
I chose to rise and take on a new challenge.”
That new chapter began in New York, a city long regarded as the heart of the American Dream. Here, Megutan transformed into an NFT, carrying forward the same message of hope in a form that transcends borders. Each token is more than art — it is a piece of a shared story, connecting people through community, resilience, and imagination.
Megumi explains:
“Megutan is not just a toy from childhood. She represents the courage to keep dreaming, warming the hearts of those who once forgot it. The desire to believe in a future where families can be together is universal. I believe Megutan can be that small light guiding the way.”
Today, Megutan’s journey is no longer only about homes in Japan. It is a story of rebirth — overcoming hardship, daring to begin again, and using art and technology to inspire a global movement of hope and possibility.